Doctor of Philosophy (PhD)
This analysis is an attempt to study the rise of a new mobile food medium the food truck. I examine the movement of rhetorical actors, the situation, the audiences, and discourses created and sustained through rhetorical practices. These include looking into contemporary controversies, the history and storytelling that helps to convey identity, a new aesthetic experience created by the medium, and specifically their sophistic character and rhetoric helping them speak on issues of social justice and change. To understand these texts, I examine each of them in light of their rhetorical situation and the convergence of a multitude of kairotic factors. I use the situation as a hinge to examine how the movement, through its rhetorical practices and characters have changed the foodscape and the foodways of the communities in which they are active.
Document Availability at the Time of Submission
Release the entire work immediately for access worldwide.
Moe, Bryan W., "Rhetoric and Food: The Rise of the Food Truck Movement" (2015). LSU Doctoral Dissertations. 1730.