Consumers evaluate frozen and grilled ground beef and turkey product
Document Type
Article
Publication Date
7-18-2005
Abstract
Consumers are familiar with evaluating the acceptability of fresh and cooked ground beef in grocery stores and restaurants. Consumer acceptability of either fresh or frozen ground beef or ground beef blended with ground turkey has, however, received little attention. The acceptability of the blended beef turkey product is assumed to be relatively high given its origin from the traditional ground meats. Several different combinations of ground beef and ground turkey were evaluated for sensory color/texture differences in frozen and grilled forms by a 115-member consumer taste panel. Their evaluations of both frozen and grilled samples were influenced by previous experience with the combined product in the home and willingness to purchase the new product prior to evaluation of actual samples. © 2005 by The Haworth Press, Inc. All rights reserved.
Publication Source (Journal or Book title)
Journal of Food Products Marketing
First Page
23
Last Page
33
Recommended Citation
Makienko, I., Schupp, A., Prinyawiwatkul, W., O'Neil, C., & Pavon, N. (2005). Consumers evaluate frozen and grilled ground beef and turkey product. Journal of Food Products Marketing, 11 (1), 23-33. https://doi.org/10.1300/J038v11n01_02